Environment and the live events business
Environment protection is the need of the hour for the very existence of humanity. Rising levels of pollution, global warming, increased toxicity of air, water and soil, depletion of ozone layer etc., are all clear examples of what a critical stage of damage we’ve reached. If conscious actions are not taken at this very moment it will permanently harm our environment.
Recently, Chris Martin, lead singer of the British rock band ‘Coldplay’ revealed that the band will not tour its new album due to the environmental impacts the concerts would have. He said: “We’re taking time over the next year or two to work out how our tour can not only be sustainable but how it can be actively beneficial.”
Martin explained that the band wished to continue playing but wanted their tours would have a positive impact. They want their next tour to be the best possible version of a tour which is both environment-friendly and carbon neutral. Their main dream for the future is to have a show with no single-use plastic and largely solar-powered.
Following the same path, Auto racing titan ‘Formula One’ has also committed to a plan that will ensure that their net carbon impact is zero by 2030 and will also plans on adopting policies to make all Grand Prix fully sustainable by 2025.
Many artists and event giants from the industry are now taking responsibility and turning eco-friendly.
The event industry is fast becoming one of the most important sectors of the world economy, which can have both positive and negative effects on the surrounding environment and local communities. Controllable events can be a viable option only if the long and short term interests of the environment are taken into consideration. It is more important than ever that event planners understand the diverse impacts that events can have on the environment, and consider how to stage more sustainable events. If conscious planning and development is not taken into account then sustainable event management development could take an undesirable turn. Thus during the planning and development phases the application of conscious event planning and development attitude is a must.
Issues of sustainable development are also increasingly important to potential event sponsors, participants and visitors. Careful consideration of environmental impacts also falls under corporate social responsibility and requires sound strategic management. Understanding the drivers of environmental impacts can help organizations to be more cost effective and effective communication of environmental credentials can affect the level and quality of sponsorship/funding.
What people don’t realise is change comes even by taking the smallest of steps. There are many ways which can be adopted to make an event environment friendly and bring about a positive change towards our environment and be sustainable. Taking simple steps of replacing plastic cups with paper cups, recycling, reducing the number of transport vehicles being used, etc., can decrease the amount of harm being done to our environment.
Most importantly, the artists need to use their platform to inform and influence their audience about becoming conscious regarding their surroundings and take steps in contributing to environment protection.